Recently, the CRM giant Salesforce announced its long-term partnership with Team Great Britain. The objective of this partnership is to bring fans and Team GB closer by using Salesforce’s powerful marketing campaigns. Also, over the next seven years, Salesforce will launch campaigns across Sky Europe, including GB.
In this partnership, Salesforce is all set to engage with millions of fans to build a most engaging fan community for Great Britain. Salesforce will use its powerful tools to create data hubs that will help to engage fans. Above all, Salesforce will come together with Team GB athletes through Trailhead to reskill athletes during and post their athletic careers.
“Our mission at Salesforce is to help customers achieve success from anywhere,” said Zahra Bahrololoumi, President and CEO, Salesforce UKI. “We’re incredibly proud to support Team GB by helping them do the same — engaging with their fans around the world.”
Salesforce will use Customer 360 to deliver an engaging fan and athletic digital experience over the course of this partnership.
Know about British Olympic Association
British Olympic Association is the National Olympic Committee for Great Britain and Northern Ireland. The aim of this association is to develop, promote, and protect the Olympic movement in British territory. Besides, it works in partnership with members and stakeholders to deliver world-leading services and support in games.
Also, It provides relevant support throughout their Olympic careers.
Furthermore, it focuses on engaging people to follow their goals through the Olympic Values and the example of Team GB Olympians.
Wrap Up
We hope that you liked this blog and got to know about the latest developments in the world of Salesforce. In case you wish to get started with any kind of Salesforce consulting services for your business, getting in touch with dedicated specialists can help. Contact us today to get your complimentary demo with Salesforce experts!
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