Understanding customers and running a smooth business are two of the major specialties of Salesforce. When the sales and marketing team faced challenges in assigning territories, finding nearby prospects, campaigning on a particular location and more such geolocation activities, Salesforce unlocked a whole new way into this world of navigation.
Winter 19 introduced many components including lightning:map which is very useful for developers. Before lightning:map, the developers needed Google API key and lots of script to show address on the Google Map. The lightning:map component displays a map of one or more locations using Google Maps securely.