The Salesforce Automotive Cloud is engaging customers by providing a single, unified platform that covers all aspects of the automotive ecosystem, allowing them to create a seamless, personalized experience for their customers throughout their journey.
- Real-time personalization and the power of Genie
Automotive Cloud helps automakers take in-car experiences to the next level with real-time personalization. Through the orchestration of marketing, sales, commerce, and service data, automakers can craft truly connected experiences.
And with Salesforce Genie Customer Data Cloud, automotive companies can bring together customer and vehicle data from all channels into a single, real-time profile for every customer.
- Revolutionalize car buying experiences with the new Commerce Cloud solution
Automotive Cloud and Commerce Cloud, embedded in Salesforce, helps auto companies revolutionize the digital car buying experience.
With AI-driven, branded experiences, shoppers and dealers can enjoy a smooth and personalized journey that truly stands out.
The automotive sector can amp up order fulfillment and service with precise inventory routing, delivering a seamless experience across marketing, commerce, and service. Plus, Customers can now customize their vehicles with interactive 3D, virtual photography, and augmented reality by teaming up with software vendors (ISV) partners.
- Collaborating with Industry Leaders like AWS
Leveraging the power of Amazon Web Services, Salesforce is revolutionizing the automotive industry. Now, consumers can receive insightful notifications, such as tire wear, through their car’s infotainment system.
They can also access and schedule service appointments at their preferred dealership and order and pay for new tires all from the comfort of their vehicle. An entirely new in-car experience awaits!